About Holidays
Premium Choice Holidays
From Maldives overwater villas to Japan by bullet train, Premium Choice Holidays designs each trip around the people travelling — your dates, your pace, your budget. Real specialists plan it; one point of contact looks after it from enquiry to touchdown home.
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Chosen for you
Featured holidays
Starting points, not set menus — every itinerary reshapes around you.
Croatia · Premium Choice Holidays
Croatia Dalmatian Island Hopping
Split to Dubrovnik the right way — by ferry through Hvar and Korčula, with a swim at every stop.
Japan · Premium Choice Holidays
Japan Golden Route
Tokyo, Hakone, Kyoto and Osaka by bullet train — first-time Japan, planned properly.
Thailand · Premium Choice Holidays
Thailand Island Hopping
Phuket, Phi Phi and Krabi — seven days of longtail boats, limestone bays and beach bars.
Maldives · Premium Choice Holidays
Varu by Atmosphere — All Inclusive
A five-star island where everything — dining, drinks, excursions — is already taken care of.
Maldives · Premium Choice Holidays
Hard Rock Hotel Maldives
Beachfront rhythm on Crossroads Maldives — music, lagoon life and serious style.
Georgia · Premium Choice Holidays
Grand Georgia Discovery
Ten days through the Caucasus — Tbilisi, wine country, mountain passes and the Black Sea.
Maldives · Premium Choice Holidays
Maldives Family Lagoon Escape
Six nights on a family island with a shallow lagoon, a proper kids' club and dolphins at sunset.
Indonesia (Bali) · Premium Choice Holidays
Bali — Ubud & Beach
Rice terraces and temple mornings in Ubud, then a south-coast resort for the second half.
Italy · Premium Choice Holidays
Italy — Rome, Florence & Venice
The classic first-time Italy triangle by fast train, with the queues engineered out.
Sri Lanka · Premium Choice Holidays
Sri Lanka & Maldives — Culture to Coast
Ancient cities, tea country and a private-guided island, finished with five nights on a Maldivian lagoon.
Thailand · Premium Choice Holidays
Thailand Family Discovery
Temples, Thai cooking and ethical elephants in the north, then a Khao Lak beach to wind down.
Greece · Premium Choice Holidays
Greece — Athens & the Cyclades
The Acropolis first, then ferries to Paros or Naxos and a Santorini finale.
South Africa · Premium Choice Holidays
Cape Town, Winelands & Safari
Table Mountain and the Cape Peninsula, two nights among the vines, then a Big Five reserve.
Maldives · Premium Choice Holidays
Maldives Barefoot Escape for Two
An adults-only island, an overwater villa and five nights with almost nothing in the diary.
Japan · Premium Choice Holidays
Japan with Children
Bullet trains, digital art and sushi you made yourself — the Golden Route rebuilt for families.
South Africa · Premium Choice Holidays
South Africa & Mauritius — Safari to Sea
Cape Town and a Big Five safari, then a Mauritius lagoon to absorb it all.
Vietnam · Premium Choice Holidays
Vietnam North to South
Hanoi's old quarter, a night afloat on Lan Ha Bay, lantern-lit Hoi An and Saigon's energy.
Kenya · Premium Choice Holidays
Kenya Safari & Zanzibar
Big cats on the Masai Mara, then dhows and spice gardens on the Zanzibar coast.
Türkiye · Premium Choice Holidays
Türkiye — Istanbul, Cappadocia & the Coast
Two continents in one city, a valley of fairy chimneys, then the Turquoise Coast.
Finland · Premium Choice Holidays
Lapland Family Winter Adventure
Huskies, reindeer, snowmobiles and dark skies made for aurora hunting, above the Arctic Circle.

· Premium Choice Holidays
Imported package
China · Premium Choice Holidays
China Highlights — Beijing to Shanghai
The Great Wall, the Terracotta Army, the karst rivers of Guilin and Shanghai's skyline in ten nights.
Indonesia (Bali) · Premium Choice Holidays
Bali Wellness Reset
A week engineered to send you home lighter — Ubud rituals, rice-terrace mornings and a quiet coast finish.
Mauritius · Premium Choice Holidays
Mauritius and Seychelles Two-Island Journey
Two very different Indian Ocean islands in one trip — Mauritius's green interior, then the granite coves of the Seychelles.
Caribbean · Premium Choice Holidays
Caribbean Island Hopping — St Lucia, Grenada and Barbados
Three Windward Islands in ten nights — the Pitons, the spice island and Barbados's west coast.
Portugal · Premium Choice Holidays
Portugal — Lisbon, Porto and the Douro Valley
Tiled hills, tram bells and terraced vineyards — Portugal's two great cities joined by its loveliest valley.
Germany · Premium Choice Holidays
Festive Markets of Bavaria and Franconia
Mulled wine, medieval squares and the original Christkindlesmarkt — a five-night December rail journey.
Spain · Premium Choice Holidays
Andalusia — Cities, White Villages and Coast
Seville, Granada and the white villages at a walking pace, finished with three nights on the coast.
India · Premium Choice Holidays
India Golden Triangle in Style
Delhi, Agra and Jaipur in a single week — heritage hotels, private guides and the Taj at dawn.
Morocco · Premium Choice Holidays
Morocco — Imperial Cities and the Sahara
Marrakech medinas, the High Atlas, a night under Saharan stars and the lanes of Fes in one arc.
Spain · Premium Choice Holidays
Canary Islands Winter Sun Week
Reliable mid-twenties warmth in the depths of the European winter, on an island with more than a beach.
Egypt · Premium Choice Holidays
Egypt Family Journey — Pyramids, Nile and Red Sea
Cairo's pyramids, three nights sailing the Nile and a Red Sea beach finish, all under four hours from Dubai.
Vietnam · Premium Choice Holidays
Vietnam with Teenagers
The north-to-south route rebuilt for teens — street food, kayaks, scooters and just enough beach.
Thailand · Premium Choice Holidays
Thailand — City, Jungle & Island
Bangkok's street food, a floating lodge in Khao Sok rainforest, then a Gulf island to finish.
Tanzania & Zanzibar · Premium Choice Holidays
Tanzania Safari and Zanzibar Beach
Six nights across the northern parks, then four on a Zanzibar beach — the classic bush-and-beach done properly.
Mauritius · Premium Choice Holidays
Mauritius Family Island Holiday
A week on a lagoon-front family resort with a catamaran day, waterfalls and Creole food.
Seychelles · Premium Choice Holidays
Seychelles Island-Hopping Escape
Mahé, Praslin and La Digue by ferry — granite beaches, bicycles and giant tortoises.
Italy · Premium Choice Holidays
Southern Italy — Amalfi & Puglia
The Amalfi Coast's vertical villages, then Puglia's trulli, masserie and slow southern food.
Kenya · Premium Choice Holidays
Kenya Family Safari Week
A one-week Kenyan safari built around children — short drives, family guides and camps that welcome kids.
Sri Lanka · Premium Choice Holidays
Sri Lanka Family Discovery
Rock fortresses, a slow train through tea country and leopard safaris — Sri Lanka paced for children.
Oman · Premium Choice Holidays
Oman Road Trip from Dubai
Drive out of Dubai on Friday morning and spend a week among Oman's forts, canyons, dunes and coast — no flight required.
Saudi Arabia · Premium Choice Holidays
AlUla and Jordan — Desert Civilisations
The Nabataean story told in full: Hegra's silent tombs, then Petra, Wadi Rum and the Dead Sea.
Canada · Premium Choice Holidays
Canadian Rockies by Rail
Banff, Lake Louise and a two-day glass-domed rail journey down to Vancouver — the Rockies without a single long drive.
Austria · Premium Choice Holidays
Austria Lakes and Mountains Summer
Salzburg, the Salzkammergut lakes and the Tyrol in the low twenties while Dubai sits in the mid-forties.
Switzerland · Premium Choice Holidays
Switzerland by Scenic Rail
Lucerne, the Bernese Oberland and Zermatt by train — cool air, lakes and the Matterhorn.
Jordan · Premium Choice Holidays
Jordan: Ancient Wonders
Petra, Wadi Rum and the Dead Sea in one unforgettable five-day sweep.
Georgia · Premium Choice Holidays
Tbilisi City Break
Five days of old-town wandering, sulphur baths and mountain day trips — remarkable value.

